27 November 2023
Blue Star Capital plc
("Blue Star" or the "Company")
Dynasty Update
Blue Star Capital plc (AIM: BLU), the investing company with a focus on esports and blockchain and its applications within gaming and payments, provides the following update following information received from its investee company, Dynasty Gaming & Media Pte Ltd ("Dynasty").
Dynasty advises that it has recently completed a fundraise by way of a Convertible Loan of
Operational Highlights
Dynasty's original business plan was to provide its gaming platform to large telecoms companies, for which it initially had much success, contracting with large telecoms companies including STC, Maxis and Spark which generated fixed monthly licence fee income. However, Dynasty advises that operational complexities, including the need to support several different and highly customised platforms, led to a pivot to focus on launching B2C platforms with more strategically aligned and complementary partners and in the process, maintaining control of its products and contact with the end users. As a result of extensive technology development during the period since, Dynasty's platform has now moved to a single code base, meaning time to launch in new markets has been reduced from at least nine months to one month.
Dynasty has stated that their management team believes it has built the leading and most comprehensive gaming/esports platform globally, which combines the following features, licences, and accreditations in one single platform:
· Enterprise grade international esports tournament engine accredited and endorsed by major international games publishers including Riot, Activision and Supercell to run professional leagues and mass market grassroots esports feeder leagues.
· The only enterprise grade esports platform and gaming shop:
o that supports international standard professional esports tournaments for both PC and Mobile games, the world's fastest growing gaming sector;
o that is optimised for key hyper-growth 'mobile first' markets. Dynasty optimised its mobile experience to 30MB, perfect for mobile first markets such as
o that incorporates a payment wallet, subscription engine, digital voucher and top up shop, with full security accreditation;
o that can deliver and launch a fully branded, fully functional partner platform within 4 weeks. This has been enabled by a single code cloud-based code structure.
· Full customer relationship management campaign engine to increase monetisation and engagement.
· Unique User Generated Tournament engine (UGT) that allows users to create entry fee and prize pool tournaments, sharing in platform monetisation. Patent pending.
· The only enterprise grade esports and gaming shop with an AI Academy, allowing players to improve in game performance.
Dynasty now has live B2C platforms in several key gaming markets including Googly in
· Googly: Dynasty advises that
· Lets Play Live: The platform was launched in June 2023 with the Company's 50/50 JV partner Lets Play Live, the region's leading tournament organiser and gaming content creator. Within the first six months of operation, the platform has already become
· Paidia: is a female focussed gaming platform with a highly engaged and fast-growing community. Major strategic partnerships have already been signed with leading brands including e.l.f. Cosmetics, Razer, and Xbox.
Outside of these live platforms, Dynasty have also announced that they are on schedule to launch in
Prospective merger with Googly
Dynasty further advises that, as a result of working increasingly closely with Googly on opportunities in
Dynasty Fund raise
As part of the
Blue Star has been an investor in Dynasty since 2019 and has a shareholding of 13 per cent pre conversion of the Loan note. Additionally, the Company holds 0.6% of Googly.
Tony Fabrizi, Executive Chairman of Blue Star Capital said, "Like many early-stage businesses, Dynasty's management have needed to adapt their business model as the opportunity and market conditions have evolved. We are fully supportive of the Company's recent decisions and believe Dynasty's dual focus on building a highly scalable business in
This announcement contains inside information for the purposes of the
For further information, please contact:
Blue Star Capital plc |
+44 (0) 777 178 2434 |
Tony Fabrizi |
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Cairn Financial Advisers LLP |
+44 (0) 20 7213 0880 |
(Nominated Adviser and Broker) |
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Jo Turner / Liam Murray |
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About Blue Star
Blue Star is an investing company with a focus on new technologies. Blue Star has two principal investments: SatoshiPay Limited, an incubator and service provider to de-fi businesses using blockchain technology; and Dynasty Gaming & Media Pte. Ltd.,
About Dynasty
Dynasty is widely recognised as the industry leader in the development of digital platform ecosystems for mass-market gaming. With over 8,000 tournaments completed, 500,000 tournament participants, and over
Forward looking statement disclaimer
Certain statements made in this announcement are forward-looking statements. These forward-looking statements are not historical facts but rather are based on the Company's current expectations, estimates, and projections about its industry; its beliefs; and assumptions. Words such as 'anticipates,' 'expects,' 'intends,' 'plans,' 'believes,' 'seeks,' 'estimates,' and similar expressions are intended to identify forward-looking statements. These statements are not guarantees of future performance and are subject to known and unknown risks, uncertainties, and other factors, some of which are beyond the Company's control, are difficult to predict, and could cause actual results to differ materially from those expressed or forecasted in the forward-looking statements. The Company cautions shareholders and prospective shareholder holders not to place undue reliance on these forward-looking statements, which reflect the view of the Company only as of the date of this announcement. The forward-looking statements made in this announcement relate only to events as of the date on which the statements are made. The Company will not undertake any obligation to release publicly any revisions or updates to these forward-looking statements to reflect events, circumstances, or unanticipated events occurring after the date of this announcement except as required by law or by any appropriate regulatory authority.
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