Bidstack Group Plc
BIDS:LN
Overview
Company Profile
bidstack helps Video Game Companies and Advertisers to benefit from revolutionary in-game advertising across platforms. Game Developers and Publishers can monetise their games by integrating adverts naturally into the game environment. Advertisers can use bidstack’s technology to run targeted campaigns within these spaces – engaging their audiences and boosting their brands without breaking immersion.
Classification
Financials
Corporate
Board of Directors
James Draper
Chief Executive Officer
James is the co-founder and Chief Executive Officer of bidstack. He initiated bidstack’s move into the gaming space in 2017 and led the negotiations to secure the three year contract with SEGA’s Football Manager title. He has been responsible for the day to day management of bidstack, as well as overseeing its strategic direction. Prior to bidstack, James spent several years working within marketing and advertising with a range of clients in the sports and b2b space.
Francesco Petruzzelli
Chief Technology Officer
Francesco is the co-founder and Chief Technology Officer of bidstack. He created bidstack’s core artificial intelligence engine, heads its development studio and oversees its team of developers and programmers. Prior to bidstack, Francesco founded Whaleslide, a privacy conscious search engine allowing users to control all aspects of their online lives from one webpage.
Donald Stewart
Non-Executive Chairman
Appointed in November 2015, Donald is a solicitor and has practiced corporate law, particularly focused on smaller quoted companies, for almost 30 years. Between April 2013 and July 2015 he was on the board of Progility Plc and, before that, had been a corporate partner in the London office of a global law firm. He is a former director (and past chairman) of the Quoted Companies Alliance, the UK not-for-profit organisation dedicated to promoting the cause of smaller quoted companies.
John Mcintosh CA
Finance Director
After qualifying with Deloitte in 1994, John worked with Sony, advertising agencies and the BBC before concentrating on online, multi-media businesses. He was CFO and COO of DCD Media plc for five years until July 2011 and CFO of Progility Plc from November 2012 to April 2015, growing the business from a £12 million to £60 million turnover. Since leaving Progility John has worked as a consultant CFO for a number of entities in UK, Europe and Hong Kong, and since October 2016 as CFO for CRS GT ltd, which is licensed to trade as McLaren GT.
Glen Calvert
independent Non-executive Director
Glen has been COO of Fnatic Ltd, widely regarded as one of the biggest brands and most successful esports teams, since January 2019. He will be launching Kaizan.ai, an AI start up that augments the intelligence of teams later this year. Previously Glen was a founder and CEO of programmatic marketing company Affectv and, prior to that, a member of the founding team at Struq, an advertising personalisation platform, which was acquired by Quantcast in 2014. Glen joined Bidstack's advisory board in August 2020. He brings considerable experience to the Company including strong relationships across the sector and among the investor community.
Lisa Hau
Executive Director
Prior to joining Bidstack in May 2020, Lisa led investor relations at WPP PLC following five years as an equity research analyst heading up coverage for the European media and internet sector with Jefferies, a leading multinational investment bank.